Creative Services

ADG helps a company develop the creative direction that works symbiotically with a company’s existing and future campaigns.

ADG services include:

  • Design, strategy and art direction
  • Creative conception and implementation
  • Customer communications development
  • Content development
  • Advertising, promotional and POS material development
  • Web site development and design
  • Print and electronic media

Marketing

ADG offers a wide range of marketing services that can turn database analytics into knowledge-driven marketing strategies.

ADG services include:

  • Direct marketing
  • Point of sale
  • Event planning
  • Promotions
  • Advertising and PR coordination
  • Custom publications (magazines, newsletters, e-mail)
  • Marketing research
  • Customer needs assessment
  • Database analytics
  • Collateral design
  • Print design and production

Application Development

ADG provides full-service information technology resources – from assessment and strategy to design, systems integration, custom development, and testing – that supports and enhances our affinity and CRM solutions.

ADG services include:

  • Requirements definition
  • Functional specification development
  • Application architecture and systems design
  • Application development
  • Security
  • Enterprise architecture design
  • Enterprise application testing
  • Application integration
  • Legacy integration
  • Hosting and management strategy and vendor assessment
  • Technology and tool evaluation and recommendations

Web Development

ADG can make the Internet the most powerful tool to start and maintain a customer relationship. The company’s Web development team creates sites that enhance and extend customer relationships and exceed marketing goals, through interactive and compelling design and messaging and minimize costs by streamlining the customer communication process.

ADG services include:

  • Strategy and planning
  • Needs assessment and program evaluation
  • User interface design and art direction
    -Interactive design and production
    -Information architecture
    -Navigational systems
  • Content development and management
    -Copyediting
    -Copy writing
  • Web site maintenance and hosting


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